Shawn Harding has more than 20 years of experience in advertising and direct marketing. His expertise includes managing the development of campaign strategies across multiple channels and media. Based on his deep understanding of direct response marketing, Shawn’s focus is delivering measurable results for clients through campaigns designed to provide consumer insight and continuous improvement. His experience has led to innovative campaigns for clients such as ShopNBC, The Sports Authority, the Star Tribune and SUPERVALU. Shawn holds a degree in communications from St. Cloud State University and has been with Infinity since 1996.